Moreover, there is a TV show about the Capitol’s fashion and style.
The website was almost white and combined the interactive 3D graphics, interviews with the famous fictional heroes of the world, Capitol TV with the constantly updated content, and video broadcasts from the Panem President Coriolanus Snow where he urged the Panem citizens to unite and reconcile with an inviolability of the Capitol authority.Ĭapitol TV features Panem people talking about the latest developments of their districts, each of which manufactures certain goods or mines for certain resources, according to Suzanne Collins. The more people used it in their social networks, the clearer the image on TheCapitol.pn main page became. #WhatsMyDistrict hashtag was placed at the end of the trailers for the first movie where lauding the power and nobility of the ruling Capitol were emphasized. When TheCapitol.pn emerged, there was intrigue and much play with the audience. The Capitol website is a significant part of the advertising project developed by Watson/DG to promote The Hunger Games: Mockingjay - Part 1 (2014).
Combining all parts of the advertising campaign, as for videos, poster series, and viral flash mobs in social media, it was the nucleus, the Capitol symbol of destructive authoritative force, which the franchise heroine had to confront.
0 kommentar(er)
